Crate&Barrel Outdoor 2022

As an integral part of the 2022 Outdoor Campaign, I undertook the mission of visually capturing two distinct yet cohesive video stories. This footage became a key part of our seasonal deliverables, spanning paid media, organic social content, and e-commerce platforms. From large furniture pieces to tabletop accents and vibrant textiles, I meticulously curated a visual tapestry that showcased the breadth of the collection's offerings. Additionally, I crafted two bespoke brand lookbooks, serving as invaluable internal resources for cross-functional teams, encapsulating the essence and versatility of the product range.